Guide to selling

Our valuation process starts in the offices. We use a number of online agency resources, along with our own archive of sold properties, to fully research your property and gather recent comparable properties. Directors of Chantries & Pewleys, Anthony Brown, Chris Dean & Richard Prynne, will then come to meet with you at your home and present this research to you, along with their appraisal of your property. They will offer an in-depth strategy along with honest advice on value and how best to market your property to achieve the best possible results… Request a Valuation.

All of our staff live in Guildford and the immediate villages and have worked locally for a combined 300 years! We know the area like the back of our hands and, having extensive knowledge of the local area and market, enables us to get outstanding results for our clients. Knowledge of the various micro-markets that make up the Guildford property scene gives us a deeper understanding and allows us to make those all-important connections that go beyond conventional estate agency. Despite all the advances in technology, this business is still very much a people business and local knowledge is often the difference between success and failure.

By offering prospective home owners incentives to register with Chantries & Pewleys, including access to “discreetly marketed” properties and priority viewings for new instructions, we are able to work closely with good-quality buyers who prefer to remain nameless and unbothered by most estate agents whilst looking remotely online. The importance of this is that we can engage with them, understand their needs, advise them and actively sell the benefits of a particular property as opposed to simply waiting passively for Rightmove to deliver enquiries.

Our three high-profile office locations ensure your property will get noticed. All three have been acquired for their prominent positions, with both Shalford and Merrow having free parking outside, whilst our Georgian office in Mill Lane, Guildford is close to a number of municipal car parks.

South-west Surrey is a destination of choice for people moving out of London for our beautiful countryside, superb schooling, and fast train services to Waterloo. All three of our offices are positioned with this in mind – the Guildford town centre office caters for those who need to be walking distance of a mainline station, the Merrow office covers the catchment area for many of our excellent state schools and the Shalford office covers our beautiful villages which are surrounded by some of the prettiest and most protected countryside in southern England.

Contemporary marketing is essential to our business. From branding to advertising, from how our offices look to the bespoke brochures we produce using floor plans, professional photography, drone shots and aerial images, as well as through our online presence and the use of social media platforms, we are committed to constantly evolving our marketing approach to ensure your property is shown to maximum advantage. The benefits are greater awareness and better results for both our clients and us.

Along with a substantial, recent investment in our website, our social media presence and listings on the relevant portals, we have a strong online presence. With over 80% of all property searches beginning online, presence is hugely important when it comes to marketing but in an already overcrowded market there is, in our view, a need to go even further in order to differentiate your property. Chantriesandpewleys.com continues to develop to become a valuable resource for anyone looking to buy or rent property by providing additional information about individual houses and the locality.

We like to look at our relationship with our clients as a partnership. We are all invested in a successful outcome, and the importance of focusing and working together is vital in getting the best result for our client. Like any relationship, communication is essential in understanding what each party wants to achieve. Any estate agent would want the opportunity to market your property on your behalf and at the outset you will probably see plenty of enthusiasm but often the activity can tail off if there is no early result. Not every property sells within the first few weeks of course, but from the outset we agree a marketing strategy with you that has regular reviews built-in to ensure your property remains firmly at the forefront of our minds. As an independent firm with a ‘can-do’ attitude and a business built on professionalism and extensive local knowledge, we understand it is the quality of service we offer to clients that determines our success. We are therefore particularly proud of the repeat business and recommendations we get from satisfied clients.